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Research The Signal India’s Hospitality Boom

India’s Hospitality Boom

Written by - Fisdom Research

April 27, 2024 6 minutes

Recently, JLL, a global real estate services company, released a report shedding light on India’s hospitality sector. The findings reveal a remarkable surge in hotel investment volumes, with the sector witnessing a substantial increase in deal volume in 2023. Impressively, the total deal volume reached USD 401 million, marking a four-fold increase compared to the previous year.

Furthermore, 2023 emerged as a significant year for hotel openings, with the sector witnessing the highest number of openings to date. A staggering 12,647 keys were unveiled, with approximately 82% of these concentrated in tier 2 and 3 cities, totaling around 10,300 keys.

YearHotel Signings (Keys)Hotel Openings (Keys)Greenfield Projects (Keys)
Source: JLL

Delving into the segment distribution, the midscale segment takes the lead with a substantial share of 53%, followed by upscale hotels at 24%. Luxury and economy segments each hold 9% of the share, with the upper upscale segment accounting for 5%.

The Indian hospitality industry has long been considered an attractive investment option, buoyed by the India’s vibrant culture, diverse landscapes, and expanding economy. Despite grappling with challenges due to the Covid-19 pandemic, the sector is primed for a significant resurgence in 2024, presenting an investment opportunity for investors.

Growing Domestic Travel: Domestic tourism in India has emerged as a major growth driver for the hospitality sector. With international travel restrictions still in place, domestic tourism is expected to soar in 2024. This presents a substantial opportunity for hoteliers and investors to cater to the needs of domestic travelers, with investments in resorts, boutique hotels, and homestays in popular tourist destinations likely to yield high returns.

Rise of Budget and Mid-Segment Hotels: The budget and mid-segment hotel categories are gaining traction in India, driven by rising demand from budget-conscious travelers. Investments in this segment are forecasted to be particularly lucrative in 2024 as travelers prioritize affordability and value for money. Hotel chains focusing on this segment are poised to experience strong demand, making it an attractive investment avenue.

Focus on Health and Wellness Tourism: The pandemic has heightened the emphasis on health and wellness, with travelers seeking destinations offering wellness experiences. India’s rich heritage of traditional medicine and wellness practices positions it well to capitalize on this trend. Investments in wellness resorts, spas, and retreats are anticipated to be highly profitable in 2024 as travelers prioritize health and well-being in their travel choices.

Luxury Segment: The luxury segment continues to attract investor attention, with India emerging as a preferred destination for high-net-worth individuals and luxury travelers. Upscale hotels and resorts are witnessing heightened demand, presenting investment opportunities, particularly in prime locations such as popular tourist destinations and metropolitan cities.

Rural Tourism and Homestays: Rural tourism and homestays are emerging as promising investment avenues, offering immersive experiences that provide insights into local culture, traditions, and lifestyles. Investing in rural tourism initiatives and supporting local communities can yield both financial returns and social impact.

Government Initiatives: Government initiatives aimed at boosting tourism, such as the “Incredible India” campaign and infrastructure development, create a favorable investment environment. Investors can leverage government schemes, incentives, and policies to maximize returns and mitigate risks in the hospitality sector.

Overall, the Indian hospitality sector is poised for a robust rebound in 2024, presenting compelling investment opportunities. With the growing domestic travel market, the rise of budget and mid-segment hotels, the focus on health and wellness tourism, technology adoption, and sustainable practices, the sector offers an enticing investment proposition.

The industry’s operating profitability reflects the favorable demand-supply dynamics, with ARR-driven revenue growth contributing to improved profitability. Cost efficiency measures implemented by hotels, such as manpower planning and optimization in food and beverage expenses, have further bolstered profitability. Operating leverage is expected to maintain strong operating profitability at 32-33% over the current and next fiscal years, surpassing pre-pandemic levels by approximately 1,000 bps. Additionally, the credit profiles of hotel companies are anticipated to improve, with interest coverage ratios expected to rise and debt to EBITDA ratios projected to decrease. These improvements indicate enhanced financial stability and resilience within the sector.

While the hospitality sector is well-positioned for sustained growth in the near to medium term, potential economic slowdowns and their impact on business travel, particularly on a global scale, warrant careful monitoring. Despite these considerations, the sector remains poised for continued progress, supported by ongoing enhancements in operational efficiency and financial performance.

Market this week

22nd Apr 2024 (Open)26th Apr 2024 (Close)%Change
Nifty 50₹ 22,337₹ 22,4200.4%
Sensex₹ 73,667₹ 73,7300.1%

Source: BSE and NSE

  • n the week ending April 26, broader indices outperformed main indices, with mid and small-cap indices surging by 4 percent each, accompanied by over 100 small-cap stocks registering double-digit returns.
  • Market volatility persisted throughout the week with a positive bias, driven by mixed signals such as geopolitical tensions easing, declining crude oil prices, a blend of 4QFY24 earnings reports, weaker-than-expected GDP growth figures, higher inflation rates, and escalating US bond yields.
  • All sectoral indices closed in the green, with notable gains seen in the Nifty PSU Bank index, which surged by 6.4 percent, Nifty Realty climbing by 4.6 percent, Nifty Metal index rising by 3.5 percent, and Nifty Pharma jumping by 3 percent.
  • Foreign institutional investors (FIIs) were net sellers of equities, offloading Rs 14,703.72 crore worth of stocks, while Domestic Institutional Investors (DIIs) bought equities worth Rs 20,796.16 crore. However, for the month so far, FIIs have sold equities valued at Rs 36,933.21 crore, while DIIs have purchased equities worth Rs 42,065.12 crore.

Weekly Leaderboard

NSE Top GainersNSE Top Losers
StockChange (%)StockChange (%)
Axis Bank9.83 %Kotak Mahindra Bank(10.27) %
Divi’s Lab9.39 %Bajaj Finance(5.45) %
Tech Mahindra7.13 %TATA Consumer Production(3.11) %
SBI6.78 %IndusInd Bank(2.41) %
Hero Motocorp6.60 %HDFC Life(2.28) %

Source: BSE

Stocks that made the news this week:

  • Zensar Technologies Limited witnessed a significant 12 percent surge to Rs 644 in afternoon trading following the announcement of strong financial results for the March quarter. The company reported a 7 percent increase in profit after tax (PAT), reaching Rs 173.3 crore compared to the same period last year, alongside a 2.1 percent quarter-on-quarter (QoQ) rise in revenue to Rs 1,229.7 crore. Despite this growth, the company’s EBITDA margin slightly declined to 16.5 percent from 17.2 percent in the previous quarter. Moreover, Zensar’s order book expanded to $181.5 million, up from $174.9 million year-on-year and $167.5 million in the December quarter.
  • L&T Technology Services (LTTS) experienced a significant decline of over 9 percent following its announcement of a projected 100 basis points (bps) decrease in its FY25 EBIT margin, attributed to efforts aimed at bolstering future growth capabilities. Despite reporting positive results for the March quarter, including a 0.2 percent increase in net profit to Rs 340 crore and a 5 percent revenue growth to Rs 2,537.5 crore, the stock plummeted due to the cautious revenue guidance and margin expectations..
  • RBL Bank Ltd. announced a notable 30 percent increase in net profit for the March quarter of FY 2023-24, reaching Rs 353 crore compared to Rs 271 crore in the year-ago period. Despite a slight decline in net interest margin to 5.45 percent from 5.62 percent, the bank saw an 18 percent rise in net interest income to Rs 1600 crore from Rs 1357 crore. Additionally, RBL Bank declared a dividend of Rs 1.50 per equity share. Notably, the bank showed improvements in its asset quality metrics, with gross non-performing assets (GNPA) decreasing by 72 basis points (bps) year-on-year to 2.65 percent and net non-performing assets (NNPA) improving by 36 bps year-on-year to 0.74 percent.

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